Random And Meaningful Notes
投资有风险，
不投资并不代表没有风险，
不投资你的生活可能会一天过得不如一天。
因为你工资的增长速度远远赶不上物价和台币的贬值速度，所以投资是非常有必要的。
让钱闲着是一种浪费，
让钱奔跑是一种智慧 。
穷人是让钱闲着，总是让自己忙碌着⋯
富人是让钱忙着，让自己闲着⋯
用钱生钱 叫赚钱。
用力生钱 叫挣钱。
10斤黄豆最多究竟能卖多少钱 ？
老农说：最多30元；
做豆芽的说：最多120元；
做豆腐的说：最多240元；
做豆浆的说：最多750元。
做纳豆胶囊的说：最多24000元。
他们谁在说谎？谁在骗人？
谁也没说谎，谁都没骗人！
投资的思路就决定了投资的回报，
同样一笔钱，
放在不同的地方就有不同的回报 ！
观念和思维模式的不同，将决定一个人的财富梦想！
在互联网时代，你的思维将决定你的财富。
---------
Lazy Horse Effect:
A horse deliberately walking slowly so the owner shift all the loads to the faster horse ahead of it. One day when there is not enough meat for the guest, the owner slay the slow horse for its meat.
VUCA
Volatile Uncertain Complex Ambiguous
Violent Unreal Crazy Astounding
ABC - Ambition, Belief, Courage
4Ps - Purpose Performance Product People
RASCI - Responsible Approve Support Consult Inform
IQ EQ TQ BQ
Fail fast, learn fast, fix fast
Focus: projects sales product
Successful people never say we are done
Ready, fire, aim - fire is not the key part in leadership, getting ready right after firing is
Change or be changed
If you aren’t fired with enthusiasm, you will be fired with enthusiasm
Mohd Ali, instead of jabbing 64 punches, he only go for the knockout punch
Love vs. respect
Low love low respect - commodities, useless & cheap
High love low respect - fads, useless & fun
Low love high respect - brand's, value & useless
High love high respect - lovemarks, will die for it
---
2020 Facebook gamification + SMES
Need bar - cater to every need
Advertising in 2020 will look like a gift
RAVES
Relevant and respectful
Actionable
Valuable and value-generating
Exceptional experience
Share Worthy story
Advertising is to demonstrate your purpose, not only to sell and to communication. It will influence not only the public and also the employees
Mobile game force you to watch their partner advertisement, what do you feel?
MADES
Multisensory aesthetic and design
Audience frame of mind
Delivery mechanism interface, and platform/medium
Environment and location
Synergy with other touchpoints
不投资并不代表没有风险，
不投资你的生活可能会一天过得不如一天。
因为你工资的增长速度远远赶不上物价和台币的贬值速度，所以投资是非常有必要的。
让钱闲着是一种浪费，
让钱奔跑是一种智慧 。
穷人是让钱闲着，总是让自己忙碌着⋯
富人是让钱忙着，让自己闲着⋯
用钱生钱 叫赚钱。
用力生钱 叫挣钱。
10斤黄豆最多究竟能卖多少钱 ？
老农说：最多30元；
做豆芽的说：最多120元；
做豆腐的说：最多240元；
做豆浆的说：最多750元。
做纳豆胶囊的说：最多24000元。
他们谁在说谎？谁在骗人？
谁也没说谎，谁都没骗人！
投资的思路就决定了投资的回报，
同样一笔钱，
放在不同的地方就有不同的回报 ！
观念和思维模式的不同，将决定一个人的财富梦想！
在互联网时代，你的思维将决定你的财富。
---------
Lazy Horse Effect:
A horse deliberately walking slowly so the owner shift all the loads to the faster horse ahead of it. One day when there is not enough meat for the guest, the owner slay the slow horse for its meat.
VUCA
Volatile Uncertain Complex Ambiguous
Violent Unreal Crazy Astounding
ABC - Ambition, Belief, Courage
4Ps - Purpose Performance Product People
RASCI - Responsible Approve Support Consult Inform
IQ EQ TQ BQ
Fail fast, learn fast, fix fast
Focus: projects sales product
Successful people never say we are done
Ready, fire, aim - fire is not the key part in leadership, getting ready right after firing is
Change or be changed
If you aren’t fired with enthusiasm, you will be fired with enthusiasm
Mohd Ali, instead of jabbing 64 punches, he only go for the knockout punch
Love vs. respect
Low love low respect - commodities, useless & cheap
High love low respect - fads, useless & fun
Low love high respect - brand's, value & useless
High love high respect - lovemarks, will die for it
---
2020 Facebook gamification + SMES
Need bar - cater to every need
Advertising in 2020 will look like a gift
RAVES
Relevant and respectful
Actionable
Valuable and value-generating
Exceptional experience
Share Worthy story
Advertising is to demonstrate your purpose, not only to sell and to communication. It will influence not only the public and also the employees
Mobile game force you to watch their partner advertisement, what do you feel?
MADES
Multisensory aesthetic and design
Audience frame of mind
Delivery mechanism interface, and platform/medium
Environment and location
Synergy with other touchpoints
