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Showing posts from November, 2019

Value in a Digital World: How to Assess Business Models and Measure Value in a Digital World (Francisco J. Lopez; Jose Esteves, 2017)

New AIDA: Initial consideration set > active evaluation (information gathering, shopping) [or loyalty loop] > moment of purchase > post purchase experience (ongoing exposure) New digital economy Web business model Merchant and brokerage model Community model Infomediary model Affiliate model Advertising model Manufacturer’s direct model Subscription model Utility model Freemium model Economic value (EV): market value versus book value Opportunity cost Sunk cost Depreciation expenses Allocated expenses Sales of assets Financial tips Initial and successive outlays to meet working capital Liquidation during time limit Ignore sunk cost as they are already paid Do not confuse past and future cash flow Be systematic when analysing cash flow WACC: weighted average cost of capital (operational risk) FCF: free cash flow (financial risk) Innovations: continuity > breakthrough innovation (high market development) > incremental innovation (high tech...

The Perfect Theory (Edno G. Ferreira, 2014)

Review: Interesting history of how scientist debunk or agrees and further enforces each others' theories. Many of them know each other in fact. Not an encyclopaedia, a good enough material to keep the research going if you want to know more about the history. Rated: 7.5/10 Andromeda: nebule, blue shift (move closer); red shift (move away) Interspersed: scatter among or between other things Kaluza-Klein theory: a classical unified field theory of gravitation and electromagnetism built around the idea of a fifth dimension beyond the usual for of space and time and considered an important precursor to string theory Fermat’s Last Theorem: no 3 positive integers a, b and c satisfy the equation a^n + b^n = c^n for any integer value of n greater than 2 Particles in the universe: fermions (made up most stuff) & bosons (particles that carry the forces of nature) Pauli exclusion principle: no two fermions can occupy the same physical state 2nd law of thermodynamics states that ...

Sales Enablement: A Master Framework to Engage, Equip, and Empower A World-Class Sales Force (Byron Matthews & Tamara Schenk, 2018)

Review: Includes the latest trend of sales with the in depth customer’s latest requirement. Sales eventually is about a system and coaching and handing over. This book exhibited angles that new era sales are suppose to have in a detailed way. Rate: 8/10 Macro force of chance: digital first, disruption and consumption, emerging middle class, increased urbanisation, productivity and the ageing workforce, invisible sector boundaries Sales micro level: more buyers involved, increasingly formalised process, political and business-driven decisions, evolving buyer expectations and needs, longer sales cycle Relationship level: approved vendor > preferred supplier > solutions consultant > strategic contributor > trusted partner Process level: random (no process) > informal (with process but no one follows) > formal (enforced process) > dynamic (process adaptability) Companies with high relationship and dynamic process performs better Sales force enablement: A st...

Good to Great: Why Some Companies Make the Leap...and Others Don't (Jim Collins, 2001)

Review: They have gone through many different companies and stringent criteria to know what is great. The elements are exactly what you need to build a great company, not so much for startup and right down to established corporates, still it is good practice for startup to shape the culture though. Rated: 9.5 / 10 Good is the enemy of great Ten of eleven good-to-great CEOs came from inside the company Level 5 leadership Lv 1: highly capable individual > lv 2: contributing team member > lv 3: competent manager > lv 4: effective leader > lv 5: executive Modest + willful + humble + fearless They want to see the company even more successful in the next generation, comfortable with the idea that most people won’t even know that the roots of that success trace back to their effort Creates superb results, unwavering resolve to do whatever must be done, settle for nothing less, looks in the mirror and not outside, compelling modesty, determination and not charisma, channe...

Meditations (Marcus Aurelius, 1997)

A record of the last 5 great kings. Many ancient references and words not so widely used now; wisdom come from all different aspects and not possible to achieve without Internet nowadays. Understand through all the books to have a deeper meditation state. Rated: 9.5/10 Book 1 Paroxysms: sudden attack Be grateful Sordid: dirty or squalid (extremely dirty) Philosophy conduct of a man Book 2 Existence Book 3 Don’t waste life into meaningless things, life is slowly moving to the end Physicians always have their instruments and knives ready for cases which suddenly require their skill Pure, tranquil, ready to depart Book 4 Our perturbations come only from the opinion which is within  Harmonise Book 5 Do good without returns Parallel universe is formed from someone attained enlightenment, we are living on other’s world Book 6 The best way of avening thyself is not to become like the wrongdoer Coming of Christ may be just release of “the for...

50 Ideas You Really Need to Know The Future (Richard Watson, 2012)

Cyber & drone war Water will run out Chinese yuan become world’s currency Resource depletion Thorium reactor (abundance) Synthetic biology Open-ocean aquaculture & vertical farming Uneven population distribution Artificial forest, cloud whitening & space mirror Personal energy harvester Pressure-driven rubbish pipes Solar-powered planes Every tree has its own IP, disconnecting from the network become illegal, data isn't worth much Internet in body, memory boost, share thoughts and dreams Personal manufacturing unit (PMU) & eradication of diseases through nanotech Real life gamification AI surpasses human & demand equal rights Upperclass DNA by personalised genomics Regenerative medicine (regrow body parts) Wearables to monitor health including depression Too many singles Dematerialisation remove schools & libraries Rich get a lot richer and emerge of trillionaire Most people will work for themselves (elimination of jobs) Search for ...

The Marketing Performance Blueprint: Strategies and Technologies to Build and Measure Business Success (Paul Roetzer, 2014)

Performance gap = talent gap + technology gap + strategy gap Marketing professional Analytical Creative Intrinsically motivated Attentive Social-web savvy Strategic Tech-savvy Collaborative Core technology snapshot Analytics Call tracking Content management system (CMS) Customer experience management (CEM) Customer relationship management (CRM) Email marketing Internal social networks Marketing automation Project management Search engine optimisation (SEO) Social media Marketing score model Business core Marketing core Audiences Marketing team strength Marketing technology utilisation Marketing performance Social media marketing Lead sources Public relations Content marketing Business cores Community involvement Corporate culture Customer service External communications Financial stability Innovation Internal communications Market share Marketing team Pricing strategy Product/service quality Sales staff Tolerance for risk Vision ...